Working with Sun Sea Sky Productions was a wonderful opportunity for us to capture a more creative audience with our branding of the company in 2019. Being a music label based in Florida, they wanted to refine their brand to speak to a more modern market. Both musicians and listeners alike.
Understanding that they predominantly play in the minimal electronic field, we wanted to shape a brand that touched on a significant touchpoint for our client Shawn which ended up representing a Crookes radiometer [aka a light-mill]. Being able to develop the new brand was a perfect launch pad for the business to start reshaping their consumer facing assets.